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    Vota por este artículo Este artículo ha sido leido 2.709 veces

    MOMABOMA, una historia de éxito y oportunidad de reciclaje, aún en crisis…….

    Comparte este artículo

    Estimados , hoy les hablaré de una oportunidad que poco es aprovechada. Se trata de aprovechar los miles de afiches que plagan por la ciudad anunciando espectáculos, políticos, eventos, reuniones, etc. Estos afiches o pendones son realizados de un material muy resistente y muchas veces tienen una gran gama de colores y dibujos.

    La idea de realizar bolsos y carteras con material reciclado no es un invento reciente, pero a veces es dejado pasar por desapercibido. Se requiere para ello un poco de creatividad y alguna inversión para lograr una pequeña o mediana empresa familiar o comunitaria. La materia prima es “casi” gratuita, y los productos que se pueden generar son infinitos.

    Un ejemplo de éxito es la empresa italiana MOMABOMA quien se ha levantado gracias a la perseverancia y a la creatividad, y a la ausencia total de rigidez mental. Podemos hacerlo nosotros también, y para iniciar primero debes elegir qué materiales utilizar. Las opciones son múltiples: cualquier objeto desechado con el potencial de convertirse en un bello bolso u otro accesorio. Es decir: revistas, periódicos, carteles publicitarios, afiches de películas, latas de refrescos, envases de golosinas, discos de vinilo, etc.

    Luego debes plantear cómo conseguir tus materiales según su disposición en tu ciudad. Por ejemplo, puedes buscar en centros de reciclaje, tiendas de libros usados y también en vertederos, aunque debes priorizar los lugares donde encuentres los materiales en las mejores condiciones.

    El siguiente paso es diseñar y fabricar tus modelos. Recuerda limpiar bien tus materiales: tus clientes no tienen por qué saber que los sacaste de un vertedero. Además, si quieres lanzar tus productos como una marca “verde”, debes asegurar que tus procesos de fabricación y materiales no son contaminantes.

    Piénsalo, consúltalo, busca tus socios y . Únete a nuestro GRUPO DE FACEBOOK

    Saludos

    TT

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