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    Vota por este artículo Este artículo ha sido leido 4.949 veces

    Venezuela: El negocio del reciclaje aún es relegado a los mendigos, una oportunidad latente.

    Comparte este artículo
    Soy de los “estúpidos” que por no encontrar una papelera en varias cuadras me lleno los bolsillos de papeles. También veo como la gente aprovecha cualquier hueco para crear un depósito de basura, el espacio entre dos paredes, una tapa de alcantarilla abierta, etc. No hay donde botar algo, algunas personas se lo guardan y esperan llegar a su casa, o algún local con papelera. Pero la gran mayoría lo bota en el suelo, a veces al lado de la bolsa negra que está al frente de un negocio, o encimita, y así termina siendo una montaña de basura, y nuestro andar por las aceras se convierte en una carrera de obstáculos. En Caracas somos los líderes de este problema.
    La recolección de desechos aprovechables es manejada como un sinónimo de “mendicidad”, porque son ellos los que llamamos recogelatas quienes rompen las bolsas de basura para aprovechar casi que exclusivamente el (algunos aun consiguen comida en buen estado). Pocos o nadie clasifica la basura en Caracas, ¿ y para que hacerlo si el camión del aseo urbano la vuelve a mezclar ?.

    EL NEGOCIO QUE NO SE VE: Las mayores oportunidades de negocio están en el , y vidrio, seguidas de los residuos orgánicos, con una capacidad de crecimiento del 1000% a corto plazo pues se recicla apenas el 3% de estos.
    Los Consejos Comunales, Cooperativas, Independientes, y Asociados, deberían reflexionar en este tema, unidos con las universidades, y solicitar recursos económicos para meterse en este negocio, ya que hay muchísimas empresas en todo el país que les compraría los desechos clasificados.

    Pero OJO: La idea tradicional del reciclaje es recolectar la basura, separarla en papel, vidrio o productos metálicos y acto seguido procesarlos para crear materia prima básica que sirva para hacer nuevos productos. El problema de ese modelo de negocios es que la ganancia es muy baja. Por eso actualmente el reciclaje viene siendo objeto de nuevos modelos de negocios que pretenden darle un valor agregado a los bienes que son reciclados.   Ese modelo de negocios, consistente en dar un valor agregado a la basura reciclada, viene siendo llevado a su máxima expresión por la empresa Terra Cycle quienes a partir de diversas envolturas de productos desechados vienen comercializando bolsas, carteras o artículos de oficina para mencionar sólo algunos productos. Vamos, a copiarnos y salgamos adelante.

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